1. 2019
  2. Published
  3. Published

    Sales profession and professionals in the age of digitization and artificial intelligence technologies: concepts, priorities, and questions

    Singh, J., Flaherty, K., Sohi, R. S., Deeter-Schmelz, D., Habel, J., Le Meunier-FitzHugh, K., Malshe, A., Mullins, R. & Onyemah, V., Sep 2019, In : Journal of Personal Selling and Sales Management. 39, 1, p. 2-22 21 p.

    Research output: Contribution to journalArticle

  4. E-pub ahead of print
  5. Published

    Selling and Sales Management: 11th Edition

    Jobber, D., Lancaster, G. & Le Meunier-FitzHugh, K., 11 Apr 2019, 11 ed. Harlow: Pearson. 496 p.

    Research output: Book/ReportBook

  6. 2017
  7. Published
  8. Published

    How Does Market Orientation Affect Sales and Marketing Collaboration and Business Performance?

    Le Meunier-FitzHugh, K. & Le Meunier-FitzHugh, L. C., Jan 2017, The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World : Proceedings of the 2011 World Marketing Congress. Campbell, C. L. (ed.). Springer, p. 307 1 p. Chapter 79. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  9. 2016
  10. Published

    Forgiveness in Buyer–Seller Relationships Gone Bad

    Stuebiger, N., Baumann, J., Haas, A. & Le Meunier-FitzHugh, K., 28 Jun 2016, Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress. Springer, p. 743-744 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  11. Published

    Sales and Marketing, and Customer Relationships: A Structured Abstract

    Le Meunier-FitzHugh, K. & Le Meunier-FitzHugh, L. C., 28 Jun 2016, Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress. Springer, p. 779-780 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science ).

    Research output: Chapter in Book/Report/Conference proceedingOther chapter contribution

  12. Published

    Achieving a Strategic Sales Focus: Contemporary Issues and Future Challenges

    Le Meunier-FitzHugh, K. & Douglas, T., 16 Jun 2016, Oxford: Oxford University Press. 224 p.

    Research output: Book/ReportBook

  13. Published

    Organizational linkages for new product development: Implementation of innovation projects

    Cometto, T., Niser, A., Palacios, M., Le Meunier-FitzHugh, K. & Labadie, G., Jun 2016, In : Journal of Business Research. 69, 6, p. 2093-2100 8 p.

    Research output: Contribution to journalArticle

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ID: 75034