I am a Reader in Sustainable Consumption, and I lead a programme of research on 'grassroots innovations' for sustainability. I am an interdisciplinary environmental social scientist, linking sustainability policy agendas with ‘new economics’ theories and cutting-edge community-based practice.

My teaching on sustainable consumption has won numerous awards for excellence, and I am a National Teaching Fellow (2017). I develop inspiring and creative, innovative teaching using performing arts pedagogies and 'comedy in the classroom'.

I lead the Sustainable Consumption strand of the 3S (Science, Society and Sustainability) Research group in the School. My main research interest is around 'new economics' theories of sustainable consumption, and grassroots innovations, which are community-led initiatives which challenge mainstream consumer culture. They aim to establish new systems of provision (for food, housing, money, transport, energy etc) and incorporate both social and technological innovation for sustainability. I investigate the potential of these grassroots innovations to grow and spread from their green niches and influence wider society. 

I am course director for ENV's BA Geography degree, and as well as focusing on sustainable consumption, I also teach aspects of environmental social science across the teaching programme, relating to lifestyles, sustainable development and social change.

I have recently led two research projects in this field, on complementary currencies (GICC) and community energy (CISE) ( I am the author of 'The New Economics of Sustainable Consumption: Seeds of Change' (Palgrave Macmillan, 2009) and a prize-winning paper on the Transition Towns movement in the UK, and am co-editor of the International Journal of Community Currency Research (

I am a Fellow of the Higher Education Academy and a Fellow of the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA).


  • 2014 - present: Reader in Sustainable Consumption, School of Environmental Sciences
  • 2012 - 2014: Senior Lecturer in Sustainable Consumption, School of Environmental Sciences, UEA.
  • 2007 - 2012: RCUK Academic Fellow in the School of Environmental Sciences, UEA.
  • 2001 - 2007: Senior Research Associate, School of Environmental Sciences, UEA
  • 1999 - 2001: Senior Research Associate, School of Development Studies, UEA
  • 1998: PhD in Sustainable Development, Leeds Metropolitan University
  • 1994: MSc in Environmental Sciences, UEA
  • 1991: BA in Development Studies, UEA

PhD Positions

Click here for current PhD opportunities in the School of Environmental Sciences. But feel free to email me to discuss projects outside these areas and alternative sources of funding.

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